CNET News.com: "With the launch of its PlayStation 3 video game console six months away, Sony is gearing up for an all-out battle to put the electronics and entertainment conglomerate back on a growth path.
At stake is not just pole position in the $25 billion video game industry, but dominance in the next generation of DVDs, the commercial viability of Sony's Cell microchips and possibly control over living-room electronics around the world.
Sony needs a hit. During the past four years, its revenues were virtually flat as its operating profit rose 3 percent.
By comparison, rival consumer electronics company Matsushita Electric Industrial, the maker of Panasonic brand products, boosted its sales by 20 percent and saw its operating profit soar more than threefold. "
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