Scary Seo

Scary Seo Information
Friday, October 24th
9:00 - 10:00 — Registration & Breakfast
10:00 - 11:00 — Opening Keynote - Jeff Quipp from SearchEnginePeople.com
11:00 - 11:30 — Morning Coffee Break
11:30 - 12:30 — The Code of SEO: Coding and Design concepts that improve your SEO effortsSpeakers:
Jordan Kasteler - Search & Social
Carolyn Shelby - BeFoundLocal.com/The Krull Group
Eric Lander - Organic Search Manager, ADP Inc. & Associate Editor, Search Engine Journal
Moderator: David Snyder - Search & Social
12:30 - 1:30 — Lunch
1:30 - 2:30 — Link Building: The Basics and BeyondSpeakers:
Rhea Drysdale - Less Everything
Loren Baker - Traffic Blends
Brian Chappell - Ignite Social Media
Moderator: David Snyder - Search & Social
2:30 - 2:45 — Break
2:45 - 3:45 — SEM Strategies: How to make paid search work for youSpeakers:
Brandy Eddings - New Edge Media
Brian Carter - Fuel Interactive
Moderator: Loren Baker - Traffic Blends
3:45 - 4:15 — Afternoon Coffee Break
4:15 - 5:15 — Protect Your Rep: Online Reputation ManagementSpeakers:
Rhea Drysdale - Less Everything
Martin Bowling - VEC3
Brian Chappell - Ignite Social Media
Moderator: Carolyn Shelby - BeFoundLocal.com/The Krull Group
5:15 - 5:30 — Break
5:30 - 6:30 — SEO Tools Sponsored by SEOmozPresented by David Snyder
9:00 - 2:00 — Limo Bus Excursion Sponsored by SEOmoz
Saturday, October 25th
9:00 - 10:00 — Breakfast
10:00 - 11:00 — IMBroadcast.com Video Workshop
11:00 - 11:30 — Morning Coffee Break
11:30 - 12:30 — SMO Tactics: How optimize social media for use in your SEOSpeakers:
Brian Chappell - Ignite Social Media
John Carcutt - Agency Web
Jeff Quipp - Search Engine People
Moderator: David Snyder - Search & Social
12:30 - 1:30 — Lunch
1:30 - 2:30 — Importance of Analytics: Beyond clickstream dataSpeakers:
David Snyder - Search & Social
Rhea Drysdale - Less Everything
Ross Dunn - StepForth Web Marketing
Moderator: Jordan Kasteler - Search & Social
2:30 - 2:45 — Break
2:45 - 3:45 — SEO Project Management and Educating ClientsSpeakers:
Chris Hart - Bruce Clay
Pamela Lund - Bespoke USB
John Carcutt - Agency Web
Moderator: David Snyder - Search & Social
3:45 - 4:15 — Afternoon Coffee Break
4:15 - 5:15 — Information Architecture and Content Creation Plans Speakers:
David Snyder - Search & Social
Carolyn Shelby - BeFoundLocal.com/The Krull Group
Eric Lander - Organic Search Manager, ADP Inc. & Associate Editor, Search Engine Journal
Moderator: Loren Baker - Traffic Blends
9:00 - 2:00 –IM Charity Dinner